Built For You - Campaign Builds and Ad Optimizations

Welcome to the first video in the onboarding series for the Gym Dox Built-for-You Plan. This video introduces the Marketing Requests feature, focusing on Campaign Builds and Ad Optimizations.

1. Introduction to Marketing Requests

The Marketing Requests page allows you to:

  1. Generate a Campaign Build.
  2. Submit an Ad Optimization Request.

These tools help leverage Gym Dox’s team, data-backed strategies, and AI capabilities to create impactful campaigns and ensure they remain effective.

2. Campaign Builds

Purpose: Create a new campaign with ease while our team handles the setup.

Steps to Submit a Campaign Build:

  1. Navigate to the Marketing Requests page and select Campaign Build.
  2. Choose the Message Type:some text
    • Doc’s Recommendation: Ideal for new users; our team selects the most effective message.
    • Custom Hooks: For advanced users who know which hook (e.g., Joint Strength, Reboot) performs best for their audience.
  3. Provide Campaign Details:some text
    • Include specifics such as target audience, budget, and location radius.
    • Example: "Targeting men and women ages 40-64, budget $750, radius 5 miles."
  4. Submit the request.some text
    • Campaigns are typically completed within 24-48 business hours.

Tips:

  • The more details you provide, the better aligned the campaign will be to your goals.
  • If no specifics are provided, the team will follow best practices.

3. Ad Optimization Requests

Purpose: Optimize a live campaign to improve performance.

Steps to Submit an Ad Optimization Request:

  1. Ensure a campaign is already built before requesting optimizations.
  2. Navigate to the Ad Optimization section and select Next.
  3. Specify the area needing improvement (e.g., cost per lead, click-through rate, lead quality).
  4. Provide additional details if necessary and submit the request.

Key Notes:

  • Basic plan users are allowed one Campaign Build and two Ad Optimization Requests.
  • Use optimization requests sparingly; wait at least a week after campaign launch for better insights.
  • Each optimization spans 24 hours, with the team making multiple adjustments during that period.

4. Additional Resources

If terms like cost per lead or click-through rate are unfamiliar, Gym Dox provides resources to help you understand ad performance metrics. These tools can empower you to handle day-to-day tasks and reserve team assistance for more complex needs.

5. Final Notes

For questions about Campaign Builds or Ad Optimizations, feel free to reach out. Stay tuned for the next video, where we’ll cover Creative Requests, Social Posts, and Credits.

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